奧蘭迪爾美學 EARENDIL

Brand Story

Eärendil 源自於英國作托爾金的史詩式奇幻小說《魔戒》故事，奧蘭迪爾之星是清晨和傍晚在地平線上閃耀的光芒。當摧毀魔戒的團隊在黃金森林羅斯洛立安休息時，精靈女王Galadriel交給Frodo Baggins一瓶會發亮的水並告訴他，這是精靈所摯愛的星辰Eärendil，能在最黑暗的時候為你指引前路。在生醫及美學的領域，我們就是需要一道傳遞正確知識的星辰，指引眾生正確知識的方向。電漿產生也有亮光，因此，奧蘭迪爾的Logo 設計理念為雙生樹(代表日月)如DNA(新科技)纏繞(無時無刻)，因正確知識將帶給你健康與美麗並將其傳播(葉子)。

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Eärendil is derived from the story of the British author Tolkien's epic fantasy novel "The Lord of the Rings". The star of Eärendil is the light that shines on the horizon in the morning and evening. When The fellowship of the Ring was resting in the golden forest of Lothlorien, Galadriel, Queen of the Elf, gave Frodo Baggins a bottle of water that would shine, and told him “This was Eärendil, the beloved star of the elves, which could serve in the darkest hour and lead you the way.” Plasma generation also has light. In the fields of biomedicine and aesthetics, we really need a light that transmits correct knowledge and guides the direction for all beings. Therefore, the concept of Eärendil's logo designed with twin trees (representing the sun and the moon) intertwined (beyond time) like DNA structure (new technology), because correct knowledge will bring you health and beauty and spread it (leaves).